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Facebook's New Branded Content:  The Simple Explanation

5/17/2017

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    Hello friends.  If you have a Facebook Business page, you are going to want to pay attention to this.  Facebook has what is called BRANDED CONTENT, please click on the link above in red to be sent directily to the Facebook Business Page that explains everything.  The simple definition of this is, if you share articles, links, images, video or a blog story from a celebrity, influencer or a public figure and you'll know because they usually all have the blue verification symbol on their page, you must properly tag them in your post, using the new Branded Content tag icon below your post creation box.  it will look like the image below.  

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    This is actually a pretty cool feature because now when you share a verified pages content, you both collectively will get insights on the post and it may bring more exposure to you because your name will be attached to the post whereever  it goes.  Check out this informative article from SOCIAL MEDIA EXAMINER  with great details about this new feature.  

   More exposure for you and the brand you tag, sounds like a WIN WIN for everyone to me.  Thanks for reading.  

Valarie Harris
Founder/President
VARRIS MARKETING
"Connecting Your Business To The World"
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